Artemis Sterling

Lord Artermis Sterling is the ruler of Neverwinter and arguably the most powerful man in the world.

The Suffering Game
Sterling is traveling the Felicity Wilds in search of Wonderland with his bodyguards, Antonia and Rowan, when they come across Taako, Merle, and Magnus battling a chimera. He is initially suspicious of them but is talked into teaming up for the trek to Wonderland.

Upon reaching Wonderland he finds a billboard with his name displaying an intricately crafted glass vial containing a silvery liquid called Miracle Milk. Artemis heads through the doors leading into Wonderland without saying a word to the boys.

Story and Song
On the Day of Story and Song, Artemis overlooked from his estate the Hunger's attack on Neverwinter. As his advisors frantically barked orders at him, Artemis, who had just gotten back from Wonderland, could only grit his teeth in disbelief at the day he was having.

Following the Day of Story and Song, Lord Sterling dissolves the council that had managed Neverwinter for centuries on the basis that their focus on wealth and power is not suitable for the world anymore.

Eleven months after the Day of Story and Song, Lord Sterling visits Merle with an offer. Having heard of Merle's wildly successful Extreme Teen Adventures and wishing to make up for the events in Wonderland, he offers Merle lands, a lofty estate and the position as governor of Bottlenose Cove. Merle accepts the offer on the conditions that he is granted the title of earl instead of governor and that Lord Sterling personally builds him a bar named Chesneys. He is last seen at Bottlenose Cove getting ready to complete the task of building Chesneys, despite having no clue how to build a bar.